YouTube has eliminated one in every of Felix “PewDiePie” Kjellberg’s latest movies, a diss monitor geared toward widespread kids’s channel Cocomelon, for violating tips round cyberbullying and baby security.
Within the video, Kjellberg assaults Cocomelon’s content material and pokes enjoyable at youngsters who watch the movies. Kjellberg additionally makes use of phrases like “your viewers is only a bunch of motherfucking virgins,” which might violate YouTube’s tips for utilizing offensive or vulgar language in movies that embody kids. Towards the tip of the video, Kjellberg additionally palms what seems to be plastic weapons to some youngsters, who use them to assault a melon.
YouTube’s group determined to take away the video as a result of it contained imagery that was inappropriate for kids regardless of “trying prefer it was made for teenagers” and for creating content material that “harms the YouTube group by persistently inciting hostility between creators for monetary achieve,” in line with official tweets. The second rule is in step with YouTube’s coverage centered on stopping creator-on-creator harassment.
The corporate’s assertion additionally acknowledges that whereas criticism is allowed, and diss tracks are allowed in sure circumstances, “this video crossed the road.” The elimination didn’t lead to a channel strike for Kjellberg’s channel, however additional violations of YouTube’s insurance policies might lead to a channel strike, in line with the corporate.
“Our insurance policies prohibit content material that results in repeated patterns of harassment on- and off-platform,” a YouTube spokesperson instructed The Verge. “Following a assessment, we’ve eliminated the video in query for violating these insurance policies as a result of they’d the impact of encouraging abusive fan habits.”
Re-uploads are circulating on YouTube, however the firm said on Twitter that will probably be eradicating them as moderators come throughout movies. YouTube’s insurance policies round youngsters content material have tightened over the previous couple of years, and content material which will goal youngsters or households by together with kids within the video are prohibited from utilizing sexual themes, violence, obscene, or different mature themes, in line with the corporate.
A part of the rationale that Cocomelon caught Kjellberg’s consideration was due to the channel’s exceptional progress. In June 2020, it was dropped at Kjellberg’s consideration that Cocomelon was quickly gaining subscribers. By mid-December, Cocomelon had surpassed 100 million subscribers. In a February eighth video, Kjellberg introduced he was making a diss monitor geared toward Cocomelon. He launched it per week later, the place it remained lively for a couple of days earlier than YouTube took it down.
“I noticed this because the finale,” Kjellberg mentioned in a video posted on February seventeenth referred to as “I Love Youngsters.” “I’m not going to proceed with it as a result of 1) it wouldn’t be humorous and a pair of) I don’t really care about Cocomelon.”
This isn’t the primary time that Kjellberg has created a diss monitor, both. In 2018, Kjellberg launched “Bitch Lasagna” throughout an ongoing feud with Indian Bollywood studio T-Collection. Their feud started when Kjellberg’s followers observed that T-Collection was on monitor to overhaul Kjellberg as probably the most subscribed to channel on YouTube. Kjellberg disavowed the “subscribe to PewDiePie” meme after the phrase was utilized by the gunman who murdered greater than 50 individuals within the Christchurch mosque taking pictures in New Zealand.
By the tip of March, T-Collection overtook Kjellberg as probably the most subscribed-to channel on YouTube, which he acknowledged with a brand new music video. At the moment, there are livestreams on YouTube monitoring Cocomelon and Kjellberg’s subscribers. Even when Kjellberg is completed with the meme, it’s clear the web shouldn’t be.